Blog
Contenu pratique, sans battage médiatique, pour les fondateurs, CRO, CMO, responsables des ventes et CPO qui construisent des entonnoirs de démonstration modernes alimentés par l'IA.
The 20 best demo automation platforms in 2026, compared on product, pricing, and reviews, with videos and screenshots, plus one you can talk to right here.
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Can you really clone your best sales rep with AI? An honest 2026 breakdown of what digital twin sales agents do well, what's still hype, and what to deploy.
Gated demos capture leads but kill volume. Ungated demos scale but lose attribution. Here is the honest case for each, and the third option that dissolves the tradeoff.
MCP servers are becoming a procurement checkbox for B2B SaaS. A GTM leader's guide to what they are, who needs one now, and who can safely wait.
G2 traffic is down 84.5% while 51% of B2B buyers now start software research in AI chatbots. Where research actually happens in 2026, and where to invest.
1mind's AI sales engineers are impressive but enterprise-priced, around $100k/yr per public reporting. Compare 6 alternatives, starting at $249 per month.
75% of buyers prefer to buy in their native language. How SaaS teams sell software internationally with a multilingual AI sales agent instead of local hires.
AI SDR vs human SDR: the honest math on cost, ramp, coverage, and buyer trust, why hybrid wins, and why inbound is best served by an instant AI demo.
Visitors arriving from ChatGPT and Perplexity convert 4-5x better than Google organic. Here is how to build a landing experience that matches their intent.
Over half of web traffic is now bots, and buyers send AI agents to vet vendors first. How to make your site readable, and shortlistable, to machines.