NAOMA · BLOG

Naoma vs Clara SDR: Same $299 Entry, Two Different Jobs

Dmitry Zakharov
Dmitry Zakharov

25. август 2026. · 11 min read

Naoma vs Clara SDR: Same $299 Entry, Two Different Jobs

Clara SDR qualifies visitors with a video avatar for $299/mo; Naoma runs the demo itself at the same entry price. Units, depth, and proof compared.

Naoma vs Clara SDR: Same $299 Entry, Two Different Jobs

Quick Takeaways

  • Clara SDR and Naoma both put a conversational AI agent on your website starting at $299 per month, but they sell different jobs: Clara is a video-avatar AI SDR that qualifies visitors and presents slides, images, and video, while Naoma is a full-cycle AI account executive that runs discovery, drives your real product live, and closes to a booked meeting or checkout.
  • The same $299 buys different units — Clara meters 300 conversations a month ($1 per extra, charged on delivery), Naoma bills 50 engaged demos, and a demo is chargeable only after 3 minutes of engagement; bounces are free.
  • Clara's free tier (10 conversations a month) and month-to-month self-serve are real advantages today; Naoma's self-serve purchase and free trial launch in September 2026.
  • One 2026 change to price in: Clara's paid tier dropped from 20 concurrent sessions to 10 at the same $299 — an effective per-throughput price increase.
  • Proof is the widest gap: Clara debuted on Product Hunt on 18 August 2026 with no written reviews yet, while Naoma holds a 4.9 on G2, a 5.0 on Product Hunt, and published deployment rates — in the AiSDR case, 53% of demos ran 3+ minutes and 21% produced a qualified lead.

If you are pricing AI agents for your inbound funnel, Clara SDR is the closest published-pricing neighbor Naoma has in the qualification aisle. Both live on your website, greet visitors with a realistic face and voice, promise to replace forms and waiting, and anchor at $299 per month. The pricing pages practically rhyme — which is exactly why the comparison deserves care, because beneath the matching price tags the two agents are hired for different work.

Clara is young: built by New York-based TruGen AI on the parent's hyper-realistic video-agent stack, GA in April 2026, Product Hunt debut in August 2026 — real momentum, no review history yet. Naoma has run inbound demos in production long enough to publish conversion rates from named deployments. Everything below is stated as of August 2026, with published figures labeled as such.

Quick comparison

Clara SDRNaoma
CategoryVideo-avatar AI SDR for website qualification and bookingFull-cycle AI account executive for inbound demos
Live agent presents the demoYes — walkthroughs built from slides, images, and videoYes — discovery first, then a live two-way demo
Drives your real productNo — presents media, not live softwareYes — real product driven live in a browser session (Growth plan and up)
Voice + video avatarsYes — upload a face or generate one from a prompt; custom avatars and white-label on EnterpriseBest-in-class realistic avatars, branded mascots, and animated avatars — custom-built for you
Prospect memory & enrichment"Self-improving engine" marketed; no cross-session prospect memory statedYes — memory across sessions plus account enrichment
Languages"All major languages," count not published33, auto-detected, switchable mid-demo
Entry pricingFree tier (10 conversations/mo); $299/mo Pay-as-you-Go, published$299/mo Starter ($249 on annual), published
Pricing modelPer conversation, charged on delivery; $1 per extra; 10 concurrent sessionsEngagement billing — a demo counts only after 3 minutes; bounces free
Free trial / self-serveYes — free tier, monthly billing, no long-term contractsSelf-serve and free trial launch September 2026; today via booked walkthrough
SecuritySOC 2 Type II, ISO 27001, HIPAA, GDPR (site claims)GDPR compliant; SOC 2 in progress
ReviewsNone on G2 or Capterra; Product Hunt #1 of the Day (18 Aug 2026), no written reviews yetG2 4.9; Product Hunt 5.0, #1 Product of the Day

What Clara SDR does

Clara pitches pipeline without headcount: "Turn website visitors into qualified pipeline. No forms. No waiting. No extra headcount." A photoreal video avatar meets inbound visitors with face, voice, and vision, runs adaptive walkthroughs, qualifies against your criteria, handles objections, and books meetings around the clock. It ships native HubSpot and Salesforce integrations plus Slack; the paid tier adds custom CRM integrations; Enterprise adds Teams messaging and a distinctive trick: the agent joins Zoom, Google Meet, and Teams calls. TruGen's May 2026 PR adds autonomous follow-up emails and cites "up to 10x improvement in conversion rates" from early customers — an unverified launch claim.

Avatar flexibility is Clara's home turf: upload a face or generate one from a prompt, with custom avatars, voices, and white-labeling on Enterprise alongside self-hosting. The site lists SOC 2 Type II, ISO 27001, HIPAA, and GDPR. One caution: the logo wall (Geico, SoFi, HP, Fivetran) appears to belong to the parent TruGen platform, and no Clara-specific named case studies were verifiable as of August 2026.

The structural fact that defines this comparison: Clara's "product demos" are presentations. It shows slides, images, and video inside the conversation in service of qualification — it does not click through your actual software.

What Naoma does

Naoma is a full-cycle AI account executive for inbound. The agent opens with discovery, then delivers a demo adapted to that buyer's needs, industry, and role — slides, the real product driven live in a browser session, branching journeys on higher tiers — while handling objections, qualifying, and finishing the job: booking the meeting, routing straight to signup and checkout, and writing everything back to your CRM. It speaks 33 languages, auto-detected and switchable mid-demo. Naoma builds the demo for you (Scale adds a dedicated demo engineer), and every plan includes the high-converting website widget with a built-in chat bot.

Clara's video is above; Naoma does not need one. The agent is the product — start a conversation and judge the real thing:

Demo depth: presenting media vs driving the real thing

An honest note first: at the entry tier, the two are closer than the marketing suggests. Naoma's Starter plan builds demos from your slides and screenshots — media-based demos, structurally like Clara's. The separation starts at Growth, where Naoma runs a live product walkthrough: the agent operates your actual software in a browser session in front of the prospect, adapting the path to what that buyer cares about. Clara has no equivalent at any tier.

Three differences compound from there. Memory: Naoma added prospect memory across sessions plus account enrichment in August 2026 — a returning visitor is recognized and the agent already knows the account; Clara markets a "self-improving engine" but states no cross-session prospect memory. Reaction speed: Naoma's in-house stack delivers about 20% faster conversational reaction than an ElevenLabs stack — the difference between a natural interruption and a phone menu. And the finish line: Clara's job ends at a booked meeting; Naoma also routes qualified buyers straight to signup and checkout, because the best next step is often not a meeting at all.

Where Clara genuinely leads: avatar self-service on day one, HIPAA on its security page, and the Enterprise call-joining. Naoma's counter: best-in-class realistic avatars, branded mascots, and animated avatars — the signature Naoma agent among them — custom-built for you by the vendor rather than a generator you operate.

Same entry price, different unit: conversations vs engaged demos

Both vendors publish real numbers — still rare in this market, and worth crediting on both sides.

Clara (clarasdr.ai/pricing, as of August 2026): a free Starter with 10 buyer conversations a month and 1 concurrent session for sites under 10K monthly visitors; Pay-as-you-Go at $299/mo with 300 conversations, $1 per extra, 10 concurrent sessions, meeting booking, and custom CRM integrations for 10K–100K-visitor sites; Enterprise custom above that with unlimited usage, white-label, call-joining, and self-hosting. Billing is monthly, no long-term contracts. One number moved during 2026: paid-tier concurrent sessions were cut from 20 to 10 at an unchanged $299 — the price held while peak throughput halved, an effective per-throughput price increase to factor into traffic-spike planning.

Naoma (pricing): Starter $299/mo with 50 engaged demos, one agent, demos built from your slides and screenshots, lead capture, and CRM export; Growth $900/mo with 100 engaged demos, the live product walkthrough, and meeting booking; Scale $2,500/mo with 300 engaged demos, two agents, branching journeys, deep personalization, and a dedicated demo engineer; Enterprise custom with SSO and SLA. Annual billing drops Starter to $249. Note the tier nuance: Clara's $299 includes meeting booking, while Naoma schedules meetings from Growth up — at $299, Naoma concentrates on the demo, lead capture, and CRM export.

The unit is the real difference. A Clara conversation is charged on delivery, whatever happens inside it; a Naoma demo becomes chargeable only after a prospect stays engaged for 3 minutes, so drive-bys and bounces cost nothing. 300 conversations and 50 engaged demos are not the same quantity of anything — run your own traffic through the ROI calculator before assuming the larger number is the better deal.

Proof: launch-week momentum vs rates from production

Clara's public record is days old in review terms. As of August 2026 it has no G2 or Capterra presence (the "Clara" listed on G2 is an unrelated Cuebiq product), and its Product Hunt debut on 18 August 2026 finished #1 Product of the Day with 459 upvotes — and, so far, zero written reviews. That is genuine launch momentum, but not yet evidence a buyer can weigh.

Naoma's record is checkable today. It has conducted more than 50,000 AI demos, and it holds a 4.9 on G2 and a 5.0 on Product Hunt, where it was #1 Product of the Day and #1 Product of the Month in Marketing. More useful are the published rates from a named deployment: in the AiSDR case study, 53% of demos ran 3+ minutes, the average conversation lasted 7 minutes 50 seconds, a quarter of sessions passed the 10-minute mark, 21% of demos produced a qualified lead, and 6% ended with a meeting booked. Across the product, 89% of end users mention the best-in-class human feel, 77% praise the interruption handling, and under 2% of sessions hit any technical issue.

Погледај ово у акцији, разговарај са Наомом

AI демо агент који конвертује 6–20% посетилаца. Покушај сада.

Where Clara SDR fits, and where Naoma wins

Clara is a sensible pick when the job is qualification with a human face at minimal commitment: the free tier costs nothing to try, the paid tier is month-to-month self-serve, the security page already lists SOC 2 Type II, ISO 27001, and HIPAA, and if your product story sells from a well-made deck, a media-presenting SDR may be all you need. Regulated industries and teams that live in Zoom will also notice the Enterprise call-joining.

Choose Naoma when the demonstration itself is your conversion event. One agent runs discovery, shows the real product live, answers objections, qualifies, and books or routes to checkout — with engagement billing so you pay only for conversations that actually happened, and rates you can audit in public case studies. The honest caveats: Naoma is GDPR compliant with SOC 2 still in progress, so Clara is ahead on certification paper today, and Naoma's self-serve purchase with free trial lands in September 2026 — every plan currently starts with a booked walkthrough.

For adjacent matchups in the qualification aisle, see Naoma vs Captiwate, Naoma vs Qualified, and the best Qualified alternatives — or browse all comparisons.

FAQ

Is Clara SDR the same thing as TruGen AI? Clara is TruGen AI's flagship application — a video-avatar AI SDR built on TruGen's video-agent infrastructure, launched GA in April 2026 with a Product Hunt debut in August 2026.

Does Clara SDR demo your actual product? No — Clara presents slides, images, and video inside the conversation, while Naoma's agent drives your real product live in a browser session from the Growth plan up.

What does $299 per month buy from each vendor? Clara: 300 buyer conversations, $1 per extra, and 10 concurrent sessions (reduced from 20 earlier in 2026); Naoma: 50 engaged demos, each chargeable only after 3 minutes of engagement — full tiers on the pricing page.

Does Clara SDR have G2 reviews? No — as of August 2026 Clara has no G2 or Capterra presence and no written Product Hunt reviews, while Naoma holds a 4.9 on G2 and a 5.0 on Product Hunt.

Which agent is stronger on security certifications today? Clara's site lists SOC 2 Type II, ISO 27001, HIPAA, and GDPR; Naoma is GDPR compliant with SOC 2 in progress, and its Enterprise plan adds SSO and an SLA.

Want the agent that shows your product instead of slides about it? Get an AI demo now →

Naoma AI

Престани да читаш о демо записима.
Искуси један.

Наома води персонализоване демо записе производа 24/7 на 33 језика. Увери се сам за мање од 2 минута.